In our lesson today a few of us in the class were having a informal discussion with our tutor Frank about the advertising industry and his personal experiences with in industry and as he was talking to us he came across 'Memes' and amoungst other things I found this to be really interesting.
A Meme is something that can be passed onto society through good advertising and he used the example of 'Simples' from the meerkat adverts... and I have noticed this happening before, but I never knew that there was an actual word or phrase to describe it.
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